Manic Panic is a trailblazing, women-owned and Latina-owned hair color brand founded by sisters Tish and Snooky nearly five decades ago. We helped spark the vivid hair color revolution and continue to stand as a global icon of creative self expression and alternative beauty culture. We are a multi-generational, culture driven brand with Gen Z and Millennials as our core consumers, while inspiring loyal fans across every age group. At Manic Panic, self expression goes beyond hair color. Through Color With A Conscience™ and our Dye For Peace™ Program, we donate 15% of profits to support social justice, health initiatives, animal welfare, and humanitarian causes worldwide. Bold creativity and meaningful impact go hand in hand.